I build compelling brands with calculated creativity.
Hi, I’m Blake—a creative strategist and marketer with a passion for helping businesses stand out in competitive markets. I specialize in working with companies grossing between $1M and $12M annually that are ready to level up their branding and connect more effectively with their customers.My approach is rooted in thoughtful and intentional creativity. I dive deep into your business, obsessing over the details to craft strategic identity systems that not only organize your brand but also make it impossible to ignore. By aligning your brand with your goals, I help your customers recognize, trust, and love what you do.
Connect with me
The Brown Co.
The Brown Company is a manufacturer supplying shock bags for the automotive market.
Strategy:
Our strategic approach focused on positioning The Brown Company as a fitting contender in both the United States and the emerging market in India. The initial disarray in their brand identity was addressed by highlighting the end result of their technology — the creation of perfect suspension for various vehicle applications. Extensive research into suspension and automotive companies in both the US and India guided our strategy.
Conclusion:
The strategic overhaul of The Brown Company's visual identity exceeded the objectives, creating a brand ready to make a significant impact in both established and emerging markets for the US and India. The revamped identity reflects the professionalism, establishment, and trustworthiness that The Brown Company holds.
Findlay Brew Co.
Findlay Brew Co. is a brewery located in Northwestern Ohio. The craft their own beer and serve great food while entertaining their guests.
Strategy:
Craft a cohesive visual identity for Findlay Brewing Company that harmoniously marries brewing tradition with contemporary energy. The aim was to position the brand as a revered entity and dynamically relevant in the modern craft beer landscape.
Conclusion:
Developed a logo that took cues from the Ohio flag, the letters FBC, and bold colors that would stand out. The finished mark allowed us to apply it easily to signage, bottles, vehicles, and apparel.
Logo work.
My favorite thing to build for brands is their logo. These are from real clients, for friends, and spec work.
